Seasonal direct mail fundraising campaign for Wesley Mission comprising print, digital and outdoor design. Four large campaigns would be sent to donors throughout the year to compel them to give to those less fortunate. My involvement for the 2012 Christmas campaign comprised of art directing the concept, scout location for the photoshoot, source and manage talent and photography, then design and layout through to print production of all the collateral.
Employer: Wesley Mission
Services: Art direct, manage talent, photography, direct photoshoot, design, layout and print production
Year: 2012
Software: InDesign, Photoshop, Illustrator, Acrobat
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